On track with business plan. Buy rating on AB this morning.
Press Release Source: AdSouth Partners, Inc.
Adsouth Partners Kicks Off DermaFresh National Ad Campaign and Introduces New Sponsored Products
Friday June 4, 12:37 pm ET
BOCA RATON, FL--(MARKET WIRE)--Jun 4, 2004 -- Adsouth Partners, Inc. (OTC BB:ADPR.OB - News) is pleased to announce that its DermaFresh and DermaFresh Facial Blanket sponsored products have begun a successful print run in the National Enquirer(TM) and other media outlets with the Facial Blanket outselling DermaFresh three to one. These results have prompted our expanding the marketing of this line into running direct response television ads and placement in other high circulation periodicals such as Woman's Day magazine this upcoming July.
"The feedback from the entire locus of retailers on the DermaFresh line of products is extremely positive and has exceeded our expectations. We are anticipating several orders from national and regional drug store chains, direct-to-consumer shopping networks and other retailers which will bolster our sales. As a sponsored product with such initial interest we are hopeful that DermaFresh will become a staple revenue producer for us in the upcoming years." Quoted John Cammarano, President of the products division of Adsouth Partners.
"AdSouth Partners has several new products in development for the 2004 summer season and we plan to increase our sponsored product line to five by the end of 2004," stated Gary Hohman, COO of Adsouth.
AdSouth Partners is also pleased to announce the advertising test of another sponsored product, a new electric scooter for children between the ages of 8 and 13 called the "Daytona Kid." The product stands out in the quality of its workmanship and appealing looks for youngsters. The Daytona Kid electric scooter designed for children ages 8 to 13 is priced $20 below any other competitor in the country which will be offered $79.
"In addition to putting together the creative design for National television ad campaigns such as the recent Ben Curtis' tv commercials for GameznFlix, Inc., we also are building our staple of sponsored products. Because we identify, procure and distribute products that we believe have a substantial likelihood of gaining consumer acceptance, Adsouth Partners stands to profit from the distribution and sales of these products through assorted media forums." Stated John A****o, CEO of Adsouth. "Our style of gaining frequency for our direct response ad campaigns has worked tremendously well in the past," added Mr. A****o.
About Adsouth Partners
Adsouth Partners is a vertically integrated direct response marketing company and distributor of sponsored products that generates revenues from the placement of advertising, the production of advertisements, creative advertising and public relations consulting services and from the direct marketing sale of sponsored products.
Certain statements in this news release may contain forward-looking information within the meaning of Rule 175 under the Securities Act of 1933 and Rule 3b-6 under the Securities Exchange Act of 1934, and are subject to the Safe Harbor created by those rules. All statements, other than statements of fact, included in this release, including, without limitation, statements regarding potential future plans and objectives of the company, are forward-looking statements that involve risks and uncertainties. There can be no assurance that such statements will prove to be accurate and actual results and future events could differ materially from those anticipated in such statements. Technical complications that may arise could prevent the prompt implementation of any strategically significant plan(s) outlined above. The company cautions that these forward-looking statements are further qualified by other factors including, but not limited to, those set forth in the company's Form 10-KSB filing and other filings with the United States Securities and Exchange Commission (available at www.sec.gov). The company undertakes no obligation to publicly update or revise any statements in this release, whether as a result of new information, future events or otherwise.
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Source: AdSouth Partners, Inc.
Any insight is always appreciated.