MotorSports Emporium Inc. Launches Division's Web Site; DriversDigs.com Goes LIVE 3/3/2005 10:25:00 AM
SCOTTSDALE, Ariz., Mar 3, 2005 (BUSINESS WIRE) -- David Keaveney, CEO of MotorSports Emporium Inc. (MSEP), announced today their newest division, DriversDigs.com, is now operational and can be seen at www.driversdigs.com.
"The anticipation has been building since our initial 'splash page' was introduced several weeks ago, and now we are pleased www.driversdigs.com is LIVE. As the 2005 race season progresses, we anticipate DriversDigs.com to evolve into a virtual storefront, whereby enthusiasts purchase apparel and memorabilia from a growing list of drivers from nearly every racing series." Keaveney continued, "We encourage everyone to register their e-mail at the DriversDigs Web site to receive updates on new product arrivals and frequent sales."
DriversDigs is a Web site dedicated to selling original equipment worn by participating race drivers. Items at DriversDigs.com come with a certificate of authenticity and are in limited quantity. DriversDigs will continuously upgrade its Web site and provide a secure online shopping experience with e-commerce verification technology. Merchandise can be found online at www.driversdigs.com or in the retail store of ScaleCars.com (www.scalecars.com), located in Scottsdale, Ariz.
"With the IRL season starting this weekend at Homestead-Miami, a 'LIVE' Web page was a must," said Mark Wolkos, marketing manager for MotorSports Emporium Inc. Wolkos continued, "The energy, devotion and attention to detail were first class and I want to congratulate our CEO, David Keaveney, and the entire MotorSports Emporium team for their dedication and hard work in getting www.driversdigs.com completed so quickly."
In an unrelated release, ESPN announced the March 6, 2005 IRL race from Homestead-Miami will be televised in both regular race format on ESPN, and in a special in-car cam-only format on ESPN2. Bryan Herta, a MotorSports Emporium and ScaleCars.com sponsored driver, drives the No. 7 XM Radio Andretti Green Race Team car and is one of seven drivers with an in-car cam. MotorSports Emporium is confident this special televised format will be a tremendous opportunity to receive exposure for its ScaleCars.com subsidiary.
-------------------- You Can't Win if You Don't Play Posts: 9 | From: lost in iowa | Registered: Mar 2005
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