Fresh Harvest's Wings of Nature Bars to Be Distributed Throughout Walgreens West Florida, North Florida and Southern Georgia Reg
NEW YORK, NY -- (Marketwire) 04/16/10 Fresh Harvest Products, Inc. (OTCBB: FRHV), a developer and marketer of natural and organic products, is pleased to announce that it has now been approved for sale in all West Florida and North Florida Walgreens drug stores, which consists of over 260 stores located in the Tampa, Tallahassee, Jacksonville and Southern Georgia regions.
Wings of Nature bars will be placed with a counter top display for point of purchase by consumers, a highly desirable placement. This will bring the total number of Walgreens stores carrying the Wings of Nature bars to over 460 stores. The initial deliveries, which will be executed by Blue Gem Enterprises, are expected to begin in May 2010.
"We are very excited that Walgreens has expanded our distribution to include all of the West Florida, North Florida and Southern Georgia stores," said Michael J. Friedman, Fresh Harvest's CEO. He continued, "We believe that this will have a positive impact on our revenues going forward and will greatly strengthen our brand awareness. We are extremely focused on building loyal customers as we continue to demonstrate that our strategy is working while building long term value for our Shareholders."
About Fresh Harvest Products, Inc.
Fresh Harvest Products, Inc. is a natural and organic food and beverage company. Fresh Harvest offers a line of organic snack products and beverages, which include health bars, coffee bars under the Wings of Nature name, beverages under the TeAloe name, and frozen pizza and food products under the AC LaRocco name. In addition, Fresh Harvest provides a grocery product line, which includes several varieties of whole bean and ground coffees, and beverages. We sell our products through specialty and natural food distributors to stores, specialty supermarkets and retailers. Fresh Harvest Products, Inc. is headquartered in New York City. Additional information is available at www.freshharvestproducts.com.