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[QUOTE]Originally posted by adleraudio: [QB] Salon City, Inc. Files First 10-Q To SEC; Overall Revenue Increases 20% 9:30 AM ET - BusinessWire Salon City, Inc. (OTC:SLON) reported second-quarter and first-half 2007 results in its first Form 10-Q, being filed today with the U.S. Securities and Exchange Commission. From 1 January to 30 June, SCI's overall revenues increased 20% compared with the same period in 2006. SCI president and CEO, Steven Casciola, offered a cautious reaction. "Our revenue patterns are still evolving," he noted. "Higher ad rates and newsstand sales contributed to the increase. It will take months before we start seeing predictable results from our expanding media initiatives and investment spending. "In March, we took our six-year-old trade magazine, Salon City Star, and re-oriented it to a 100% consumer-focused publication called Salon City. The company is still in the year-long roll-out stages of establishing the magazine's frequency, circulation, distribution points, advertisers, and sales. "With a 'consumer only' magazine, our B2B revenue was reduced. Beginning this fall, we intend to gain it back -- and more -- with our new media products. On balance, we're in the best position of SCI's history to grow revenues and shareholder value." Investors may view SCI's Form 10-Q by visiting the U.S. Securities and Exchange Commission EDGAR website at: [URL=http://www.sec.gov/edgar.shtml]www.sec.gov/edgar.shtml[/URL] and access Salon City, Inc. under Company Filings. [/QB][/QUOTE]
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