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RSHN , E Water / Solid Summer Stock
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[QUOTE]Originally posted by Josabiz: [QB] I do like that they are on top of these types of health concerns. They have a product that, given the ingredient does not just hydrate, it should also heal. All of this is great, but from a business standpoint, I would rather see them focus on getting the product out there, then cater to demands from the already existing customer base. They are working on having 100 variations to their products and not 1 of those variations is known throughout the country by other than us. As a consumer is that not a little confusing? How do you think a store deciding on wether to carry the product thinks of all the variations? One thing I will never forget hearing about business, kind of a McDonald's theory... "You dont make 1000 things and offer them to the customer to buy. You make a few things and you make them well." This to me is starting to be a weakness of RSHN. Spread too thin in moving the product. Instead of getting the water out to where it needs to be, Press releases are being put out about the new mocha bubble-gum flavor of XXX Rush. Thats great, but where are the numbers saying the original flavor is selling? [/QB][/QUOTE]
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