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With the PR today,it looks as though the "How are they going to market this site" question has been answered. Well, generally speaking anyway. I too am watching (and in on) ADVK and I think it'll do pretty good. I'm also interested in ITEK as they have a similar theme going. Makes me think that there is alot of steam building for this new direct sales style of music distribution. Any thoughts?? P.S. Happy Monday, all!