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[QUOTE]Originally posted by Bialystock: [QB] Cool, Road, thanks! Yes I think the money for DL is definitely in the DVD. On the company message board they have posted that DL may stay in some LA theaters another weekend, but the theatrical run is mainly meant to increase the value of the product when the distributor negotiates foreign sales and the DVD sales. In the case of a lower budget film like this, the theatrical run is not counted on as the main source of cash flow, although there have been notable exceptions in the past. I work in the film industry and can tell you that even the big studios are starting to plan around the DVD as their main product, even in the pre-production stages of a movie!!! For instance, the company I work for did a movie two years ago for Sony. I forget the budget, but it was under $5M, somewhere around $3-5M I have to go back and check because it changed in mid stream. Anyway to date it has made around $15M in the DVD market. It NEVER played in theaters. Not for a day. The backers made bank on the DVD and are considering doing another. BSEG understands this and that's among the reasons why I trust them with my investment. [/QB][/QUOTE]
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