Type that ticker in on the OTC board and you will see, pet insurance is way in demand with over 300 insurance agencies wanting it for their clients..... FPLF is targeted by much media to hit $6-$7 because of the demand for pet insurance. Right now it's trading at around .20.... a buy in below .20 will be a great long play here and a PR is soon to come of a major insurance carrier deal being worked out as we speak....when that PR hits, this baby is gonna fly off the charts and if it doesn't hit, the company is still going to be a nice profit maker.....go to the OTCBB for the media sources saying this is targeted to $7