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Billy Martin's USA Confirms Pact With HBO(R) Award-Winning DEADWOOD(R) Series Friday June 23, 9:32 am ET
LOS ANGELES, CA--(MARKET WIRE)--Jun 23, 2006 -- As reported in yesterday's Hollywood Reporter, and on Wednesday in New York Post (http://www.nypost.com/business/yeah_its_a_f___ing_bowler_hat___whats_it_to_you_ _business_suzanne_kapner.htm) upscale western wear retailer, Billy Martin's USA, Inc. (Other OTC:BLYM.PK - News) confirmed that it has signed a licensing deal for the development of "western lifestyle" apparel and accessories inspired by HBO's western drama series DEADWOOD.
According to Doug Newton, CEO of BLYM, "The 'HBO Deadwood Collection by Billy Martin's' will include items for both men and women that will fit into any 21st century wardrobe, yet have the classic flavor and flair that brings to mind the Old West." The collection is being created in collaboration with Janie Bryant, the show's Emmy®-winning costume designer, who is consulting on the designs.
"We're very pleased to be working with Billy Martin's," said James Costos, vice president, Licensing and Retail at HBO. "DEADWOOD is a highly acclaimed and distinct original series, so we wanted a company that could develop high-end, quality items -- and Billy Martin's integrity and excellence is well known in the western retail market."
Newton, who founded Billy Martin's in 1978, went on to say, "For the Deadwood Collection, we have commissioned some of the western industry's finest artisans, silversmiths and designers to create items exclusively for the line. They include Arnold Goldstein, well-known for his development of custom accessories for Ralph Lauren, DKNY and the Sundance Catalog; Douglas Magnus, an acclaimed jewelry and buckle designer; Clint Orms, renowned buckle designer; David Dear, a silver and gold jewelry designer whose works have been featured in museums; and premier hat maker Kevin O'Farrell of Santa Fe."
Selected items from the collection will first be available at Billy Martin's flagship stores in New York City and Hollywood beginning in August, with later distribution to department stores and online retailers. Additional items will continue to roll out through the next few months.
About HBO
Home Box Office, Inc. is the premium television programming subsidiary of Time Warner Inc. providing two 24-hour premium television services, HBO and Cinemax. Together, both networks reach approximately 40 million subscribers in the United States via cable and satellite delivery. Home Box Office's international joint ventures bring HBO branded services to more than 50 countries around the globe.
®HBO and DEADWOOD are registered service marks of Home Box Office, Inc
-------------------- JMHO. Do your DD. GLTA.
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