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HEE Corporation's Board Announces Major Financial Events & Decisions

HUTCHINSON, Kan., July 21 /PRNewswire-FirstCall/ -- HEE Corporation's
(OTC: HCCF) Board of Directors today announced four major financial events and
decisions regarding the Company. First, the Company has increased the
authorized shares from 1 billion to 2 billion; Second, the Company has decided
it would not be in the interest of the Company nor its shareholders to
consider a reverse split now or in the foreseeable future; Third, they have
aggressively pursued a strategy designed to reduce the debt of the Company;
and Fourth, they are actively considering selling almost 500 million
restricted shares of common stock to a private investment group with terms
favorable to HEE and its shareholders' future.
"HEE Corporation continues to operate under an aggressive debt reduction
strategy which contributed to the need to increase available shares," said
Radley Brooks, president of HEE Corporation. "We have reduced our debt by over
Two (2) million dollars in the past couple of months; we have begun the
implementation of our marketing strategy as evidenced by our
the possibility of a reverse split now and for the foreseeable future; and,
we have attracted the interest of a major investment group."
"Today's announcement is the culmination of more than three months of
strategy development, planning and discussions with our Advisory Board," said
Frank Stuckey, Chairman of the Board. "We continue to strive for profitable
growth in a dynamic industry. We believe our efforts will result in sustained
growth of HEE Corporation and offers the best return for our shareholders. We
have entered a new phase and all of us are excited and enthusiastic about the
future of HEE Corporation."
The Company will continue to answer investor questions through weekly
updates to the investor section of its Web site, http://www.hee-corp.com .
About HEE Corporation
Founded in Hutchinson, Kansas in December 2003, HEE Corporation
(OTC: HCCF) is a publicly-traded company committed to improving the quality of
life through the research, development and distribution of products, services
and nutraceuticals that address many of the causes of metabolic syndrome.
Metabolic syndrome is quickly being recognized by the medical community as one
of the most prevalent health conditions in the United States. HPB-84,
manufactured in the United States, is currently sold exclusively through
http://www.hpb84.net . It contains a proprietary blend of the following
ingredients generally recognized by the FDA as safe (GRAS). Complete company
and investor information can be found at the company Web site,
http://www.hee-corp.com .
Forward-Looking and Cautionary Statements
Statements contained in this release may constitute "forward-looking
statements" within the meaning of the Private Securities Litigation Reform Act
of 1995. These statements involve a number of risks, uncertainties and other
factors that could cause actual results to differ materially, as discussed in
the company's filings with the Securities and Exchange Commission. HEE
Corporation undertakes neither intention nor obligation to publicly update or
revise any forward-looking statements. HEE Corporation and the HEE Corporation
logo are trademarks or registered trademarks.

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"My Dixie Wrecked"

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